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How to Build a Predictable Word-of-Mouth Referral System for Real Estate Agents

Referrals become predictable when they are supported by a consistently referable client experience. This webinar shows agents how to move beyond hoping that satisfied clients remember them and instead build a practical system for creating value, staying visible, collecting proof, and asking for introductions at the right moments.

The session explores how clear processes reduce client anxiety and make the agent's value easier to describe to others. It identifies transaction milestones and positive moments when a referral, review, or testimonial request feels natural, then explains how ongoing educational content and post-closing contact keep the relationship active. You will also learn how to request video testimonials, use client stories responsibly, make a direct referral ask without sounding desperate, and acknowledge people who make introductions. The emphasis throughout is on client service first: when people understand what you do differently and continue receiving value after the transaction, they are far more likely to become advocates.

What You'll Learn

•      How a clear client process creates confidence and makes your value referable.

•      When to ask for referrals, reviews, and testimonials during and after a transaction.

•      How ongoing content and personal follow-up keep you relevant after closing.

•      How to make a specific referral request and recognize advocates appropriately.

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Webinar Stats
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31 minDuration
FreeTo register
Your Presenters
Sabine Steinbrecher
Instructor

Sabine is an award-winning writer, producer, coach, and moderator who has delivered over one million courses and helped hundreds of thousands of agents—alongside her clients and partners—accelerate their success. As the founder and CEO of Hiveologie and a four-time running RISMedia Newsmaker Trailblazer, she is one of the original innovators and architects of real estate learning. Always looking to improve and links between business performance and learning methodology in the most practical terms, Sabine and her team began the task of reinventing elearning, with the Agent experience in mind.

Simeon Papailias
Instructor
Simeon Papailias is a distinguished leader in the Canadian real estate industry, known for his expertise in investment-focused real estate, strategic planning, and client-centric approach. As the co-founder of REC Canada and founder of Broker’s Playbook and Investor’s Playbook, Simeon has dedicated his career to elevating the real estate profession by equipping agents with the knowledge and tools to succeed in the competitive market.