The Greater Rochester Association of REALTORS® (GRAR)

The Greater Rochester Association of REALTORS® (GRAR) has served real estate professionals in the Rochester and Finger Lakes regions since 1910. With more than 3,000 members, GRAR provides education, industry resources, professional guidance, and tools designed to help real estate professionals succeed and better serve their communities.

GRAR is committed to professionalism, inclusion, collaboration, and strong communities. Through education, advocacy, and industry leadership, the association works to advance the real estate profession while supporting homeownership and equitable housing opportunities throughout the region.